Mercy Ships selects 1st Degree to support announcement of new ship with PSA
Updated: Jun 23, 2021
Mercy Ship is proud to announce the launch of its newest hospital ship, the Global Mercy. The Global Mercy is the world’s largest civilian hospital ship and is expected to help over 150,000 lives over the next 50 years through surgery alone.
To support the launch of the Global Mercy ship, Mercy Ships has released a new public service announcement. The PSA, Global Mercy, showcases the custom-built hospital ship that will embark with hundreds of volunteers to help provide even more life-changing surgeries to people in sub-Saharan Africa.
1st Degree leveraged its industry-changing, results-focused media marketing platform PSAdirectSM to distribute this campaign. Through multi-channel distribution and actionable analytics, PSAdirect delivers targeted, measurable and insightful audience exposure for its nonprofit clients.
View and download Global Mercy and additional campaign materials to share with your audiences.