Moore is proud to release a new ASPCA PSA raising awareness of the risks facing America’s horses
Moore is proud to announce the release of a new public service announcement from the ASPCA that raises awareness of the risks facing wild and domestic horses across the country.
The PSA begins with the enduring place wild horses hold in America’s history before explaining that all horses can face the danger of being transported across U.S. borders for slaughter for human consumption. It highlights how horses may arrive at the same tragic destination through different circumstances, including auctions or situations in which owners were promised their horses would find safe, loving homes.
The campaign also informs viewers that while Americans overwhelmingly oppose horse slaughter, it remains legal to export horses to slaughterhouses in other countries. The ASPCA is working to safeguard wild horses, find good homes for them and end horse slaughter.
The awareness campaign is being distributed via PSAdirect by Moore, an industry-leading platform for earned media distribution.
View, like, and share at PSAdirect.com/ASPCA.
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